Air Jordan 3 Mens Retro OG SP "Seoul" Shoes

Originally designed by Tinker Hatfield, the Air Jordan 3 was the silhouette that defined the identity of the Jordan brand. Decades later, its ability to transcend sport and engage with global culture remains just as powerful. The “Seoul 2.0” edition builds on the path set by the 2018 release commemorating the 30th anniversary of the Seoul Olympic Games.

The Air Jordan 3 Retro OG SP "Seoul 2.0" features the South Korean flag on the left tongue and the Nike Air logo on the heel, along with new details that deepen the local connection: traditional Korean fabric on the inner lining, pre-aged yellowing on the midsole and upper edges, and Korean words embroidered behind the tongue. One tongue reads Gguem, meaning “dream”—a symbol of aspiration and the pursuit of something greater. The other reads Jeong, a uniquely Korean concept describing deep emotional bonds between people. A sneaker that embodies heritage, hope, and cultural dialogue.

• Gender: Men
• Model: Jordan 3
• Style: Basket
• Height: Mid
• Colour: White
• Materials: Suede, Rubber and Leather
• Reference: IB1482-100